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Natural Hair Care

Helping busy women grow beautiful kinks, curls, & coils

what we do

Copywriting for Entrepreneurs

Ready to sell, scale, and level up

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt wisi enim ad minim veniam, quis nostrud exerci tation. Based in New York City & Los Angeles, available for travel.

what we do

Hey, Curl  Friend:

Ready to start your natural hair journey?

Everyone's journey is a little different. Let's start you off on the right foot by finding out which path is right for you.

you're in the right place

Curious? Take the quiz!

on the agenda:


We tailor our guidance to your specific hair profile and your needs. 


Get support and surround yourself with a community of like-minded women. 


Your go-to free resource for all phases of your natural hair journey.

Hey  There!

I’m P.A.,
YOUR Natural hair & Identity coach

I help new naturals and women looking to go from relaxed (or damaged) hair to having healthy, beautiful curls or coils by creating a personalized regimen and strategy for their unique hair profile without all the overwhelm.

Whether you're at the start of your natural hair journey and wondering where you go from here, or if you've been at this natural hair thing for a minute but still feel overwhelmed, I come along side you with the tools and guidance to help you reach your goals.
Just think of me as your virtual ride-or-die who brings along the good snacks ... and spills the tea.

hype girl, life coach,
creative, naturalista,
Badass, mom boss

As Seen in:

I knew I didn't want to cut my hair off, but I was ready for a change. As a mom of two young kids, I needed help with a routine I could do and still look put together that didn't take a lot of time. P.A. helped me create a hair routine that was simple and worked for me and the different phases my hair went through. I felt confident in the styles she helped me find and it was like a new me emerged at work and at home.  

- Kendra, manager - banking industry, mother of 2

Transition with Ease

For Transitioners

Are you ready to get a personalized regimen  and strategy in place to get you the curls & coils you desire ... without all the overwhelm? If the answer is a big YES, then this is the program for you.

Let's  Start  Your  Journey

for the new natural

It's More THan Just Hair

So you cut off all your relaxed hair. Now what?  If you need personalized tools, tips and strategies to grow or maintain your curls, this program was designed for you.

hourly consultation

quick & dirty

Got a one-off question about your hair? Have a specific issue you need to walk through? Drop me a line and pick my brain. 

from  the


It's like the National Archives ... with a drawbridge to your soul.

Covering a bit of everything from hair care, beauty, fashion, career, personal growth and lifestyle, it's a refreshing conversation with a girlfriend who gives it to you straight and allows you to be truly you.

try  this

mymoisture retention guide

A step-by-step guide with all the products to take your hair from dry and dull to soft and supple.

Get the guide →

read  this

5 Reasons Your Wash and Go is a Fail (and How to Fix It)

Are these mistakes making your wash-and-gos, wash-and-nos?  Learn about the 5 most common mistakes and how to fix them so you come away with a clear process for achieving a beautiful, defined wash and go every time.

REAd the post →

buy  this

my fav wash day combo

This shampoo and conditioner duo are currently my go-to for wash day. Delivering great slip and moisture each time. 

get to shopping →

take the quiz

Which Path to Natural Hair Is Right For You?

Take this FREE 60-Second Quiz to Find Out Which Path to Natural Hair is Right For You. PLUS ALSO get this FREE report explaining your unique results.

ready to step up your natural hair game?

love the curls you have.

Having gorgeous curls shouldn't be a hassle.  We help you clarify and tailor your process so you can slay each day.